Quote Originally Posted by flutie02 View Post
To me and from what I understand is this, if you are viewing Canadian TV commercials on a US feed or stations, then those viewers will be counted in Canada
You are correct. BTW, I just realized that Monday night games are not simulcast as we don't get ESPN in this country so the audience is comprised of whomever is watching on TSN. The only NFL games that I don't think are simulcast are the Sunday night games as I am pretty sure that we see NBC's commercials if we are watching on there and TSN's commercials if we are watching on there. Most, if not all, other NFL games are simulcast which means that the ratings which Zelkovich publishes is an accurate count of NFL viewers in Canada. Of course, there is the NFL Sunday Ticket but I wonder how many Canadians subscribe to that. I have never seen any numbers published for that service.