I think the problem with this is that any really successful sports radio station has focused on local. Sports by nature tends to be locally oriented. Would Torontonians tune in to hear a lot of talk about the Canucks, Oilers, Blue Bombers, etc.? I think CFL fans here would, if there was lots of CFL content through the day, but I doubt hockey, baseball and basketball fans would want a national approach. I think Bell will probably abandon the sports talk format in Toronto at some point. Hopefully 1150 sticks to sports and maybe eventually goes with 18 hours of local programming each day.
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