Originally Posted by
paulwoods13
A large number of the people who attend Jays games think it is "cool" to do so. Same, I suspect, for a large number of people who attend TFC games. Our challenge is to convince more people that it is cool to attend an Argo game. It's a bigger challenge than those teams faced, IMO, because the NFL is perceived as cooler than the CFL by many (probably most) people in this market, and because those other two teams either play in a best-in-world league (Jays) or in a sport that is clearly on a growth trajectory in this market and in North America as a whole (TFC). Not saying it can't or won't be done, just that the challenge to have the Argos be considered "cool" is greater than it was for either of those teams (which IMO are our competition for attracting casual fans -- the Leafs are in a league of their own and the Raptors are now very firmly entrenched in the marketplace).
Bookmarks