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    Quote Originally Posted by paulwoods13 View Post
    If Kitchener-Waterloo-London is a bigger tv market than Ottawa, then I have even less faith in the ratings system. If they're counted together, then they may as well add Toronto to the market. It's as close to Kitchener as London is, and people actually commute from Kitch to Toronto.
    TV markets are alot larger than metro areas -- Calgary market is all of southern alberta, Kitchener-waterloo-london is half of southern ontario

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    Quote Originally Posted by Shipyard View Post
    TV markets are alot larger than metro areas -- Calgary market is all of southern alberta, Kitchener-waterloo-london is half of southern ontario

    Who defines "TV market" ? - some genius bean-counter i suppose / whatever.

    Does the Ottawa market include the other side of the river here in Quebec - quite the large population to add on to Ottawa and a very large percentage would be either billingual or English first = i.e. able to follow the same TV Ottawa does.

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    Quote Originally Posted by OV Argo View Post
    Who defines "TV market" ? - some genius bean-counter i suppose / whatever.

    Does the Ottawa market include the other side of the river here in Quebec - quite the large population to add on to Ottawa and a very large percentage would be either billingual or English first = i.e. able to follow the same TV Ottawa does.
    http://www.nielsenmedia.ca/English/M...ntoOntMaps.PDF

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    Interesting that Nielsen can't even spell St. Catharines. But man, those markets it monitors sure are unassailable!
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    Quote Originally Posted by Shipyard View Post
    TV markets are alot larger than metro areas -- Calgary market is all of southern alberta, Kitchener-waterloo-london is half of southern ontario
    If the markets consist of cities whose residents essentially lack access to (or have no interest in) services in other parts of the "market," I would question those divisions. No business in Medicine Hat is going to get anywhere trying to persuade advertisers that he/she is part of the Calgary market.
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    Quote Originally Posted by paulwoods13 View Post
    If the markets consist of cities whose residents essentially lack access to (or have no interest in) services in other parts of the "market," I would question those divisions. No business in Medicine Hat is going to get anywhere trying to persuade advertisers that he/she is part of the Calgary market.
    your getting calgary tv if you live in medicine hat.
    Stations have sub stations in lethbridge and medicine hat that sell local commercials overtop of the calgary ones, to make extra revenue.


    TSN sells to national advertisers ... but if you watch the game, during the commercials flip the channel. Different commercials on all four channels usually.

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